Victorian 'Baldwins Tar Soap' broadside advertisement

Victorian 'Baldwins Tar Soap' broadside advertisement

An original 19thC lithographic broadside poster advertising Baldwins Tar Soap - "The Pimple Remover!".


A rare survivor circa 1880, the poster shows a cross shaded illustration of the tar soap with bold stylised lettering above and below, evocative of the era and reminiscent of the wanted posters of the old west.


A London based firm, Baldwins made a variety of pharmaceutical and apothecary products that were exported globally, from their 'celebrated nervous pills' to blood purifying sarsaparilla, bronchial lozenges and "Baldwin's herb tobacco - Highly recommended for asthma, bronchitis, and shortness of breath; may be smoked alone, or mixed with ordinary tobacco." Several broadside posters from the company can be found in American archives which make all sorts of 'Quack cure' claims of their products healthy virtues.


The blurb on the poster reads:

"For improving the skin and complexion! Removes pimples, blotches, scurvy and other skin diseases. 3d per tablet, 5 tablets in a box 1'-."


79cm Frame height (31-1/8")

53.6cm Frame width (21-1/8")


Mounted on board and professionally framed, the poster is in fairly good original condition with some wear losses to the top left corner (and a couple of other spots) and a tear running halfway down the middle from the top, but otherwise displays very well.

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Cambridgeshire, UK

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